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About Jim Greer & Cheryl Laconto


Eldercare Advisors Cheryl Laconto and Jim Greer

Cheryl Laconto and Jim Greer are the new owners of Assisted Living Locators Asheville, North Carolina. Seeking opportunities to positively contribute to their community; they opened this Assisted Living Locators franchise to provide care and guidance to families when they need it the most.

Cheryl brings over 20 years experience in senior healthcare to the community. Cheryl's knowledge of the industry includes Admissions and Marketing for leading healthcare companies as well as extensive work with home healthcare agencies. Her responsibilities included placing seniors in homes and rehab centers and more importantly working with the immediate family to ensure a proper fit.

Jim began his career working for the U.S. Army during the first Gulf War supporting their ground and air equipment.  Jim brings senior management and leadership skills to the franchise from a successful 28-year career in the analytical instrumentation business. His expertise in problem solving and presenting positive solutions to challenges will help him serve each family’s changing needs and assist them every step of the way.

Cheryl and Jim are very excited to provide a much needed no cost, senior healthcare referral service to help families in the Asheville community access the best information and resources available.